Bold exhibition identity to promote Juergen Teller’s first solo exhibition show in China. Acid florescent tones bridge the gap between traditional culture and the modern subject matter of this photographer's work.
Juergen Teller Exhibition Shanghai
Exhibition Design:
The work had to speak for itself and is almost always displayed on white - for that reason we chose an engaging floro-green tone to inspire the marketing campaign and grab the attention of foot traffic.
